Want To Export Kurti From India To The US? Here’s What You Need To Know

Want To Export Kurti From India To The US? Here’s What You Need To Know

Kurti is one of the most convenient Indian women’s wear. In the fast paced lifestyle of America, kurti can be a great way for people to dress in Indian wear without having any hassle. Plus, given the wide variety of kurti it can be a great fashion choice for people even if they are not looking for Indian wear in particular. 

Kurti is one of those items that is not mass-produced in the US and there’s little chance it will start in the future. So, to meet the market demands, importing is the only way for the US market to fulfil its requirements. And as Indians who can almost exclusively make the best kurti, here are all the prerequisites and steps you need to get your products in the US market.

US Market Insights You Should Know About Before You Start Exporting

There are certain quality standards that your product has to meet before it can be exported to the US. These quality standards include labelling instructions, customs procedures, and safety standards. The raw materials used in the production of garments are also examined in this process, so make sure your products are of the highest quality.

Apart from the market requirements, there are stringent custom requirements that you need to fulfil before your products can enter the US. So, make sure your paperwork is spotless because even the slightest issue could lead to your products being not allowed in the country. Now that you know about the kurti exporting challenges that you may face, let’s take a look into the likenesses of the US market.

What Are Market Trends of The US Market You Should Know About?

Quality is of the utmost importance when you are exporting your products to the US market. That’s a no brainer, but there’s a lot of other things that you need to know about as well.

• Fabric & Sizing: Fabric blends that are comfortable to wear and look good on all body types is an important aspect of production for the US market. Given people are diverse in terms of their body shapes and sizes, having a robust sizing chart will also help your products stand out in the market. A lot of exotic fabrics like silk can be very lucrative in the US market, so that’s one tip you can certainly use.

• Sustainability & Ethical Sourcing: Sustainability is the need of the hour and it is realised by the audience in America. People are more interested in buying products that have an outstanding quality and will last for years than to buy a very cheap product. So, make sure you are using that to your advantage and creating products that will last a long time and that are also made from sustainable fabrics. Ethical sourcing that doesn’t exploit the workforce or the raw material growers is also an important point to remember for your products to be successful in the US market.

• More Than Just Garments: As authentic kurti manufacturers, you have the opportunity to sell a piece of heritage and culture to a population that doesn’t necessarily know about the history or significance of the products they are buying. So, if you make the audience aware of the history and significance of your products, it will make it easier to penetrate the dense US markets.

Conclusion

To learn more about the entire process of how to export your garments from India to the US, check out CheerSagar. CheerSagar provides a detailed guide for garments export to different continents across the world. You can also skip the trouble yourself and work with CheerSagar, as it is one of the top garment manufacturers and exporters in the country. Check out the website to learn more about the services and work structure.